Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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Live games
192,217
on 3 Oct 2026

Niches 3 Oct

Of 1,116 niches with 30+ launches at $10 to $20, 511 beat the 20 in 100 base rate. Price moves the odds most: 1 in 238 under $5, 44 in 100 at $20 to $40.511 of 1,116 niches beat the 20 in 100 base rate.511 beat the base rate.

Typical launch, all prices, first year $552

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 6 to 7.5 in 100 launches overall.

The niche list

Best odds at my priceChance of $100k+, read within one price band.Now: Building + Life Sim, 63 in 100. 1,116 match.Steady marketsHolds in every lens and no single game owns it.Now: Cozy + Simulation, 56 in 100. 396 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Economy + Management, $51,218 typical. 1,116 match.Biggest upsideWhat the top tenth earned at least.Now: First-Person + Immersive Sim, $903k top 1 in 10. 569 match.Proven at scale100+ launches and above the base rate.Now: Management + Simulation, 38 in 100. 53 match.Busiest marketsMost launches first: where the competition is.Now: Adventure + Exploration, 390 launches. 1,116 match.
Hide one-hit markets+106 if offHide small samples+409 if off

1,116 of 4,635 niches have 30+ launches at $10 to $20. 463 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 20 in 100878 of 4,304 $10,978$287,297 4,304
1 60 in 100 earned $100k+, from 50 launches 60 in 10030 hits under 100 under 100 50 Audience Pin Casual + Cozy
2 59 in 100 earned $100k+, from 54 launches 59 in 10032 hits under 100 under 100 54 Audience Pin Cozy + Relaxing
3 47 in 100 earned $100k+, from 79 launches 47 in 10037 hits under 100 under 100 79 none Pin Multiplayer + Online Co-Op
4 Multiplayer + Simulation45 in 100 earned $100k+, from 58 launches 45 in 10026 hits under 100 under 100 58 none Pin Multiplayer + Simulation

45 in 100 earned $100k+, from 58 launches at $10 to $20. That is about 2.2 times the base rate.

Base rate at $10 to $20: 20 in 100 (878 of 4,304 launches earned $100k+).

Odds by size: $1k+ 93 in 100 · $10k+ 76 in 100 · $100k+ 45 in 100. Under 100 launches, so no typical figure.

Lens check, all pricesHolds in 3 of 3. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

No warning markers: no single game holds half the money, the sample is 50+ launches and the West-facing view does not move the answer.

Chance of $100k+ at every price (Standard lens)
PriceChanceLaunchesTypical
All prices28 in 100197$9,620
Under $51 of 61 launches61under 100
$5 to $1017 in 10054under 100
$10 to $2045 in 10058under 100
$20 to $4019 of 24 launches24under 100

Grey: under 30 launches or 5 hits at that price, written as a count. Typical needs 100 launches. Odds compare best within one price.

Its two tags alone, at $10 to $20

  • Multiplayerstyle tag32 in 100 earned $100k+, from 267 launches
  • Simulation24 in 100 earned $100k+, from 874 launches
Open niche pageCheck this idea
5 42 in 100 earned $100k+, from 81 launches 42 in 10034 hits under 100 under 100 81 none Pin Co-op + Multiplayer
6 42 in 100 earned $100k+, from 81 launches 42 in 10034 hits under 100 under 100 81 none Pin Immersive Sim + Management
7 41 in 100 earned $100k+, from 81 launches 41 in 10033 hits under 100 under 100 81 none Pin Open World + Sandbox
8 41 in 100 earned $100k+, from 86 launches 41 in 10035 hits under 100 under 100 86 none Pin Building + Management
9 41 in 100 earned $100k+, from 64 launches 41 in 10026 hits under 100 under 100 64 none Pin Open World + Simulation
10 38 in 100 earned $100k+, from 99 launches 38 in 10038 hits under 100 under 100 99 none Pin Building + Sandbox
11 38 in 100 earned $100k+, from 203 launches 38 in 10077 hits $49,247 $608,593 203 none Pin Management + Simulation
12 38 in 100 earned $100k+, from 122 launches 38 in 10046 hits $35,458 $546,840 122 Audience Pin Building + Simulation
13 38 in 100 earned $100k+, from 77 launches 38 in 10029 hits under 100 under 100 77 none Pin Co-op + Online Co-Op
14 37 in 100 earned $100k+, from 62 launches 37 in 10023 hits under 100 under 100 62 none Pin Building + Crafting
15 37 in 100 earned $100k+, from 54 launches 37 in 10020 hits under 100 under 100 54 none Pin Building + Economy
16 37 in 100 earned $100k+, from 117 launches 37 in 10043 hits $49,247 $784,231 117 none Pin Economy + Simulation
17 36 in 100 earned $100k+, from 76 launches 36 in 10027 hits under 100 under 100 76 Audience Pin Roguelike + Roguelike Deckbuilder
18 35 in 100 earned $100k+, from 119 launches 35 in 10042 hits $51,218 $582,205 119 none Pin Economy + Management
19 35 in 100 earned $100k+, from 91 launches 35 in 10032 hits under 100 under 100 91 none Pin Base Building + Strategy
20 35 in 100 earned $100k+, from 75 launches 35 in 10026 hits under 100 under 100 75 none Pin Base Building + Crafting
21 34 in 100 earned $100k+, from 67 launches 34 in 10023 hits under 100 under 100 67 none Pin Roguelike + Turn-Based Strategy
22 34 in 100 earned $100k+, from 79 launches 34 in 10027 hits under 100 under 100 79 none Pin Cute + Relaxing
23 34 in 100 earned $100k+, from 82 launches 34 in 10028 hits under 100 under 100 82 none Pin Open World + RPG
24 34 in 100 earned $100k+, from 50 launches 34 in 10017 hits under 100 under 100 50 none Pin Investigation + Story Rich
25 34 in 100 earned $100k+, from 89 launches 34 in 10030 hits under 100 under 100 89 none Pin Building + Strategy
Show 25 moreShowing 25 of 463 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.