Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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Game Market DataBuild what sells
Live games
192,217
on 3 Oct 2026

Niches 3 Oct

Of 1,116 niches with 30+ launches at $10 to $20, 511 beat the 20 in 100 base rate. Price moves the odds most: 1 in 238 under $5, 44 in 100 at $20 to $40.511 of 1,116 niches beat the 20 in 100 base rate.511 beat the base rate.

Typical launch, all prices, first year $552

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The niche list

1,116 of 4,635 niches have 30+ launches at $10 to $20. 247 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 20 in 100878 of 4,304 $10,978$287,297 4,304
1 47 in 100 earned $100k+, from 79 launches 47 in 10037 hits $89,600 $1,046,113 79 none Pin Multiplayer + Online Co-Op
2 Multiplayer + Simulation45 in 100 earned $100k+, from 58 launches 45 in 10026 hits $65,609 $2,378,305 58 none Pin Multiplayer + Simulation

45 in 100 earned $100k+, from 58 launches at $10 to $20. That is about 2.2 times the base rate.

Base rate at $10 to $20: 20 in 100 (878 of 4,304 launches earned $100k+).

Typical first year $65,609; the top 1 in 10 earned at least $2,378,305.

Lens check, all pricesHolds in 3 of 3. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

No warning markers: no single game holds half the money, the sample is 50+ launches and the West-facing view does not move the answer.

Chance of $100k+ at every price (Standard lens)
PriceChanceLaunchesTypical
All prices28 in 100197$9,620
Under $51 of 61 launches61$315
$5 to $1017 in 10054$4,646
$10 to $2045 in 10058$65,609
$20 to $4019 of 24 launches24$1,520,113

Grey: under 30 launches or 5 hits at that price, written as a count. Odds compare best within one price.

Its two tags alone, at $10 to $20

  • Multiplayerstyle tag32 in 100 earned $100k+, from 267 launches
  • Simulation24 in 100 earned $100k+, from 874 launches
3 42 in 100 earned $100k+, from 81 launches 42 in 10034 hits $56,479 $1,038,633 81 none Pin Co-op + Multiplayer
4 42 in 100 earned $100k+, from 81 launches 42 in 10034 hits $67,813 $621,994 81 none Pin Immersive Sim + Management
5 41 in 100 earned $100k+, from 81 launches 41 in 10033 hits $51,218 $854,947 81 none Pin Open World + Sandbox
6 41 in 100 earned $100k+, from 86 launches 41 in 10035 hits $49,632 $621,994 86 none Pin Building + Management
7 41 in 100 earned $100k+, from 64 launches 41 in 10026 hits $54,706 $1,078,873 64 none Pin Open World + Simulation
8 38 in 100 earned $100k+, from 99 launches 38 in 10038 hits $35,679 $892,533 99 none Pin Building + Sandbox
9 38 in 100 earned $100k+, from 77 launches 38 in 10029 hits $46,042 $1,038,633 77 none Pin Co-op + Online Co-Op
10 37 in 100 earned $100k+, from 62 launches 37 in 10023 hits $41,582 $469,576 62 none Pin Building + Crafting
11 37 in 100 earned $100k+, from 54 launches 37 in 10020 hits $51,499 $1,123,272 54 none Pin Building + Economy
12 35 in 100 earned $100k+, from 91 launches 35 in 10032 hits $37,618 $606,660 91 none Pin Base Building + Strategy
13 35 in 100 earned $100k+, from 75 launches 35 in 10026 hits $44,566 $854,947 75 none Pin Base Building + Crafting
14 34 in 100 earned $100k+, from 67 launches 34 in 10023 hits $24,288 $393,404 67 none Pin Roguelike + Turn-Based Strategy
15 34 in 100 earned $100k+, from 82 launches 34 in 10028 hits $28,650 $503,406 82 none Pin Open World + RPG
16 34 in 100 earned $100k+, from 50 launches 34 in 10017 hits $42,772 $586,254 50 none Pin Investigation + Story Rich
17 34 in 100 earned $100k+, from 89 launches 34 in 10030 hits $27,075 $546,840 89 none Pin Building + Strategy
18 34 in 100 earned $100k+, from 101 launches 34 in 10034 hits $24,902 $903,041 101 none Pin First-Person + Immersive Sim
19 33 in 100 earned $100k+, from 84 launches 33 in 10028 hits $43,540 $614,301 84 none Pin City Builder + Strategy
20 33 in 100 earned $100k+, from 66 launches 33 in 10022 hits $51,218 $455,662 66 none Pin Casual + Management
21 33 in 100 earned $100k+, from 66 launches 33 in 10022 hits $29,085 $793,445 66 none Pin Investigation + Mystery
22 33 in 100 earned $100k+, from 60 launches 33 in 10020 hits $37,244 $1,047,995 60 none Pin Detective + Mystery
23 33 in 100 earned $100k+, from 57 launches 33 in 10019 hits $23,632 $2,119,703 57 none Pin Action + Co-op
24 33 in 100 earned $100k+, from 94 launches 33 in 10031 hits $34,931 $741,077 94 none Pin Action + Roguelike
25 33 in 100 earned $100k+, from 64 launches 33 in 10021 hits $34,042 $680,730 64 none Pin First-Person + Sandbox
Show 25 moreShowing 25 of 247 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.